YouTube Gets Smart: The Launch of New University Channels

| Category: Google, UC Berkeley, Video - Arts & Culture | |

Updated: See full collection of University Video Collections on YouTube.

berkeley2.jpgI heard rumors something like this was coming, and now it’s here. YouTube has struck deals with major universities, creating dedicated channels from which schools can distribute their media content. Not surprisingly UC Berkeley, always at the digital forefront, has taken the lead and launched an ambitious channel with over 300 hours of videotaped courses and events. You can check out their channel here. The other major university to sign on is USC (University of Southern California).

Back in March, we lamented the sheer dearth of cultural content on YouTube. (Listen to our radio interview here and also see our related blog post.) Since its inception, the now Google-owned video service has been awash with home-brewed videos of guitar riffs, dormroom lip sync sessions, and pet tricks. Meanwhile, videos of greater cultural substance have been harder to come by (and that’s why we’ve tried to flag the good ones for you. See here, here & here.) YouTube’s new university initiative begins to remedy that problem. It shows a perhaps burgeoning commitment to higher-minded media. But let’s not get too carried away. When you go to YouTube, it’s not clear how users will find/navigate to these channels. If you look under Categories, “education” is not an option (although I think it used to be). Perhaps YouTube has plans to tweak its navigation. Or is this just a case of letting a tree fall in the woods? Let’s stay optimistic and we’ll check back soon.

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Posted on October 5th, 2007 by Dan Colman | Home | continue to: Animated New Yorker Cartoons: A Funny Twist on Einstein’s Relativity » |


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This entry was posted on Friday, October 5th, 2007 at 12:52 pm and is filed under Google, UC Berkeley, Video - Arts & Culture. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
8 Comments so far

  1. Carol A on October 3, 2007 4:13 pm

    I often wonder if Tim Berners-Lee feels very frustrated and angry about the trivial uses of the internet! It can sometimes seem that the whole WWW is awash with “celebrity gossip” and other mind-numbing content. It was probably always there, but was easier to ignore. Thanks to Berkeley for doing their bit to reverse the trend!

  2. Copernicus on October 5, 2007 7:36 am

    the article is wrong, the european graduate school, http://www.egs.edu has already published complete lectures and presentations before berkeley even understood the culture of open access on youtube.
    http://www.youtube.com/user/egsvideo
    feel free to watch lectures from jean baudrillard, slavoj zizek, jacques derrida, paul virilio, friedrich kittler, donna haraway, judith butler, peter greenaway, john waters etc etc on the youtube channel of the european graduate school.
    http://www.youtube.com/user/egsvideo
    good morning america. and thank you for waking up.

  3. links for 2007-12-13 at Alan Vonlanthen’s blog on December 13, 2007 3:39 pm

    [...] YouTube Gets Smart: The Launch of New University Channels | Open Culture YouTube has struck deals with major universities, creating dedicated channels from which schools can distribute their media content. (tags: Free courses University Berkeley science popularizing) [...]

  4. Yo Paso » Yale lanza Cursos abiertos con licencia Creative Commons on December 14, 2007 12:10 am

    [...] de los cursos creados por su facultad, mientras Berkeley distribuye a través de iTunes y YouTube unos 50 cursos que la universidad ha grabado a un costo razonable.) En contraste, el proyecto de [...]

  5. 10 Ways to Make Your iPod Better « . harlem . culture . style . politics . on December 20, 2007 8:49 am

    [...] “convert and download.” If you want to give the software a test run, try converting these UC Berkeley courses that were recently launched on YouTube. Or these Nobel Prize [...]

  6. Get the most out of your iPod! « Schu’s Blog of Lit and More on December 22, 2007 2:40 pm

    [...] “convert and download.” If you want to give the software a test run, try converting these UC Berkeley courses that were recently launched on YouTube. Or these Nobel Prize [...]

  7. Open Culture: Educational Video Selections from YouTube | EDC Blog - News and Commentary on February 19, 2008 8:27 am

    [...] launches university channels such as UC Berkeley highlighting clips from top [...]

  8. David on March 3, 2008 12:07 pm

    The Indian Institute of Technology has alot of really good engineering courses on their Youtube channel as well.

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